How to care for the natural environment? Start with yourself. Under the slogan “Stop Smog”, we began the promotional action of the brand STIEBEL ELTRON, which aims to eliminate low emission of pollution through replacement of old stoves in homes with modern heating systems that do not pollute air. Direct and indirect effects of smog are alarming: an increase in allergies, asthma, cardiological and cancer diseases, reduction of immunity and higher human mortality. Dust penetrates water, soil and plants. We eat contaminated meat from animals that have grown in that environment. STIEBEL ELTRON understands the environmental problems, which is why it has been improving products based on renewable energy sources for years.